OTT & Multiscreen • Digital Video • 1-12 • Complete Series

In this post please find links to the entire OTT & Multiscreen Digital Video Series.  If you click on the thumbnail, then it will open the PDF article (for subsequent download). If you click on the link below the thumbnail it will be redirect you to the original web article.

I. Consumption is Personal

  • Broadcast providers had a relatively difficult task in understanding their audience, in the days of linear television. In the absence of the internet, adjusting to subscriber behavior was slow, in comparison to the real-time nature of internet video. Today online video providers have the ability to experience a one-to-one conversation with their audience. Viewing habits of consumers will continue to rapidly change in the next ten years. This will require accompanying changes in advertising expenditure. In the global nature of internet video, these online services will need to optimize accordingly to capitalize on these market opportunities.

Portfolio - OTT & Multiscreen (I. Consumption Is Personal, v2.4, thumbnail)

https://dusil.com/2013/02/28/consumption-is-personal/

 

II. Granularity of Choice

  • The evolution from traditional TV viewing to online video has been swift. This has significantly disrupted disc sales such as DVD and Blu-Ray, as well as cable and satellite TV subscriptions. With the newfound ability to consume content anytime, anywhere, and on any device, consumers are re-evaluating their spending patterns. In this paper we will discuss these changes in buying behavior, and identify the turning-point when all this started to accelerate.

Portfolio - OTT & Multiscreen (II. Granularity of Choice, v2.5, thumbnail)

https://dusil.com/2013/04/01/granularity-of-choice/

 

III. Benchmarking the H.265 Video Experience

  • Transcoding large video libraries are a time consuming and expensive process. Maintaining consistency in video quality helps to ensure that storage costs and bandwidth is used efficiently. It is also important for video administrators to understand the types of devices receiving the video, so that subscribers are getting the most optimal viewing experience. This paper discusses the differences in quality in popular video codecs, including the recently ratified H.265 specification.

Portfolio - OTT & Multiscreen (III. Benchmarking the H.265 Video Experience, v2.4, thumbnail)

https://dusil.com/2013/04/22/benchmarking-the-video-experience/

 

IV. Search & Discovery Is a Journey, not a Destination

  • Television subscribers have come a long way from the days of channel hopping. The arduous days of struggling to find something useful to watch is now securely behind us. As consumers look to the future, the ability to search for related interests and discover new interests is now established as common practice. This paper discusses the challenges that search and discovery engines face in refining their services, in order to serve a truly global audience.

Portfolio - OTT & Multiscreen (IV. Search & Discovery is a Journey, v2.3, thumbnail)

https://dusil.com/2013/05/13/Search-and-Discovery-Is-a-Journey-not-a-Destination/

 

V. Multiscreen Solutions for the Digital Generation

  • Broadcast, as a whole, is becoming less about big powerful hardware and more about software and services. As these players move to online video services, subscribers will benefit from the breadth of content they will provide to subscribers. As the world’s video content moves online, solution providers will contribute to the success of internet video deployments. Support for future technologies such as 4K video, advancements in behavioral analytics, and the accompanying processing and networking demands will follow. Migration to a multiscreen world requires thought leadership and forward-thinking partnerships, to help clients keep pace with the rapid march of technology. This paper explores the challenges that solution providers will face in assisting curators of content to address their subscriber’s needs and changing market demands.

Portfolio - OTT & Multiscreen (V. Multiscreen Solutions for the Digital Generation, v2.4, thumbnail)

https://dusil.com/2013/06/24/multiscreen-solutions-for-the-digital-generation/

 

VI. Building a Case for 4K, Ultra High Definition Video

  • Ultra High Definition technology (UHD), or 4K is the latest focus in the ecosystem of video consumption. For most consumers this technology is considered far from consumer reach, if at all necessary. In fact, 4K is right around the corner, and will creep into the mind-share of consumer wish-lists by the end of this decade. From movies filmed in 4K, to archive titles scanned in UHD, there is a library of content just waiting to be released. Furthermore, today’s infrastructure is converging to meet the demands of 4K, including internet bandwidth speeds, processing power, connectivity standards, and screen resolutions. This paper explores the next generation in video consumption and how 4K will stimulate the entertainment industry.

Portfolio - OTT & Multiscreen (VI. Building a Case for 4K, Ultra High Definition Video, v2.4, thumbnail)

https://dusil.com/2013/07/15/building-a-case-for-4K-ultra-high-definition-video/

 

VII. Are You Ready For Social TV?

  • Social TV brings viewers to content via effective brand management and social networking. Users recommend content as they consume it – Consumers actively follow what others are watching – Trends drive viewers to subject matters of related interests. Integration of Facebook, Twitter, Tumblr and other social networks become a natural part of the program creation and engagement of the viewing community. Social networks create an environment where broadcasters have unlimited power to work with niche groups without geographic limits. The only limitations are those dictated by content owners and their associated content rights, and corporate culture preventing broadcasters from evolving to a New Media world.

Portfolio - OTT & Multiscreen (VII. Are You Ready For Social TV, v4.7, thumbnail)

https://dusil.com/2013/08/12/are-you-ready-for-social-tv/

 

VIII.-X. Turning Piratez into Consumers, I, II,  III, IV, & V

  • Content Protection is a risk-to-cost balance. At the moment, the cost or piracy is low, the risk is low, and the enforcement is not ubiquitous. There is no silver bullet to solving piracy, but steps can be taken to reduce their levels to something more acceptable. It is untrue that everyone who pirated would refuse to buy a product legally. It is equally untrue that every pirated copy represented a lost sale at full download price. If the risk is too high, and the cost is low enough, then less people would pirate content. This paper explores how piracy has evolved over the past few decades, and discusses the issues around copyright infringement in the entertainment industry, and proposed steps to convert Piratez into consumers.

Portfolio - OTT & Multiscreen (VIII. Turning Piratez into Consumers, I, v1.9, thumbnail)

https://dusil.com/2013/10/25/turning-piratez-into-consumers-i/

Portfolio - OTT & Multiscreen (IX. Turning Piratez into Consumers, II, v2.0, thumbnail)

https://dusil.com/2014/07/15/turning-piratez-into-consumers-ii/

Portfolio - OTT & Multiscreen (X. Turning Piratez into Consumers, III, v1.6, thumbnail)

https://dusil.com/2015/05/12/turning-piratez-into-consumers-iii/

Portfolio - OTT & Multiscreen (XI. Turning Piratez into Consumers, IV, v1.6, thumbnail)

https://dusil.com/2015/05/26/turning-piratez-into-consumers-iv/

Portfolio - OTT & Multiscreen (XII. Turning Piratez into Consumers, V, v2.1, thumbnail)

https://dusil.com/2015/09/22/turning-piratez-into-consumers-v/

 

OTT & Multiscreen • Web Seminar • 4 • Corporate Services Overview ’14

14.May.27 - Visual Unity Global (training, title)

• Corporate Services Overview

• Here is the forth presentation from our ’14 seminar series.

• In this presentation we provide an overview of Visual Unity Global and our service portfolio. This year our marketing department stepped-up its game yet again, and completely redesigned our corporate presentation for 2014, to better communicate our stellar capabilities of the vuMedia™ platform, and adjacent services.

• Video Presentation

• 13 minutes 44 seconds

• Download the Original PowerPoint Slides

Management – Gabriel Dusil (training, #4, Corporate Overview ’14, v6.6).pptx

• View the PDF version on slideshare.net

• Tags

2nd Screen, Broadcast, BroadcastLinear, Connected TV, Digital Video, Dusil, dusil.com, Gabriel Dusil, Granularity of Choice, Linear Broadcast, Linear Television, Linear TV, linear tv + market, linear tv consumption vs ott, linear tv definition, linear tv rights, linear tv transmission rights, linear tv wiki, MSSMulti-screen, Multiscreen, Multiscreen System Integrator, Online Video Platform, OTT, Over the Top Content, OVP, OVPRecommendation, Search + Discovery, Smart TV, Social TV, TV Anywhere, TV Everywhere, Visual Unity, Visual Unity Global, vuClient, vuContent, vuEasy, vuIngest, vuMedia, vuMobile, vuMultiscreen, vuProtect, vuStats

OTT & Multiscreen • Web Seminar • 3 • The Future of Over the Top Video Services

14.May.27 - Visual Unity Global (training, title)

• The Future of Over the Top Video Services

• This presentation discusses how OTT continues to evolve.  This is presented in the context of how technology and consumer behavior is shaping OTT,  such as content discovery services, and social networking.  We conclude by presenting a vision of where OTT could potentially take digital video, into the future.

• Video Presentation

• 12 minutes 24 seconds

• Download the Original PowerPoint Slides

Management – Gabriel Dusil (training, #3, The Future of OTT, v3.9}.pptx

• View the PDF version on slideshare.net

• Tags

2nd Screen, Broadcast, BroadcastLinear, Connected TV, Digital Video, Dusil, dusil.com, Gabriel Dusil, Granularity of Choice, Linear Broadcast, Linear Television, Linear TV, linear tv + market, linear tv consumption vs ott, linear tv definition, linear tv rights, linear tv transmission rights, linear tv wiki, MSSMulti-screen, Multiscreen, Multiscreen System Integrator, Online Video Platform, OTT, Over the Top Content, OVP, OVPRecommendation, Search + Discovery, Smart TV, Social TV, TV Anywhere, TV Everywhere, Visual Unity, Visual Unity Global, vuClient, vuContent, vuEasy, vuIngest, vuMedia, vuMobile, vuMultiscreen, vuProtect, vuStats

OTT & Multiscreen • Web Seminar • 2 • Origins of Over the Top Video Services

14.May.27 - Visual Unity Global (training, title)

• Origins of Over the Top Video Services

• This is the second presentation from our 2014 seminar series.

• To better understand where we are going, it helps to know where we came from.  This presentation investigates when OTT video services began to emerge, and the market landscape that made it happen.  We also look at how different regions around the world will be implementing OTT, based on their infrastructure capabilities, and where they reside in the OTT adoption curve.

• Video Presentation

• 22 minutes 10 seconds

• Download the Original PowerPoint Slides

Management – Gabriel Dusil (training, #2, Origins of Over the Top Video Services).pptx

• View the PDF version on slideshare.net

• Tags

2nd Screen, Broadcast, BroadcastLinear, Connected TV, Digital Video, Dusil, dusil.com, Gabriel Dusil, Granularity of Choice, Linear Broadcast, Linear Television, Linear TV, linear tv + market, linear tv consumption vs ott, linear tv definition, linear tv rights, linear tv transmission rights, linear tv wiki, MSSMulti-screen, Multiscreen, Multiscreen System Integrator, Online Video Platform, OTT, Over the Top Content, OVP, OVPRecommendation, Search + Discovery, Smart TV, Social TV, TV Anywhere, TV Everywhere, Visual Unity, Visual Unity Global, vuClient, vuContent, vuEasy, vuIngest, vuMedia, vuMobile, vuMultiscreen, vuProtect, vuStats

OTT & Multiscreen • Web Seminar • 1 • Setting the Stage for Over the Top Video Services

14.May.27 - Visual Unity Global (training, title)

• Setting the Stage for Over the Top Video Services

• This is the first presentation from a series of seminars we recorded throughout 2014.

• This presentation sets the ground work for the terminology surrounding OTT & Multiscreen services, and sets the stage for future presentations that will explore the digital video landscape and corporate portfolio of Visual Unity Global.

• Video Presentation

• 12 minutes 29 seconds

• Download the Original PowerPoint Slides

Management – Gabriel Dusil (Setting the OTT Stage, v3.9}.pptx

• View the PDF version on slideshare.net

• Tags

2nd Screen, Broadcast, BroadcastLinear, Connected TV, Digital Video, Dusil, dusil.com, Gabriel Dusil, Granularity of Choice, Linear Broadcast, Linear Television, Linear TV, linear tv + market, linear tv consumption vs ott, linear tv definition, linear tv rights, linear tv transmission rights, linear tv wiki, MSSMulti-screen, Multiscreen, Multiscreen System Integrator, Online Video Platform, OTT, Over the Top Content, OVP, OVPRecommendation, Search + Discovery, Smart TV, Social TV, TV Anywhere, TV Everywhere, Visual Unity, Visual Unity Global, vuClient, vuContent, vuEasy, vuIngest, vuMedia, vuMobile, vuMultiscreen, vuProtect, vuStats